AI and Home Service Glossary

Definitions for AI, voice technology, and home service business terms. Learn what these terms mean and how they apply to your business.

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Conversational AI

Technology that enables computers to understand and respond to human language in a natural, dialogue-based way, powering voice assistants, chatbots, and AI receptionists.

Call Answering

The process of receiving and responding to inbound phone calls from customers, encompassing everything from in-house staff to automated AI systems.

Call Routing

The process of directing an inbound phone call to the appropriate person, department, or action based on caller input, time of day, or other rules.

Call Screening

The process of evaluating an inbound call to determine caller identity, purpose, and priority before deciding how to handle or route the call.

Call Volume

The total number of inbound phone calls received by a business over a given time period, which fluctuates significantly with season and marketing activity.

Customer Reactivation

A marketing process that re-engages past customers who have not purchased services recently, encouraging them to book again through targeted outreach.

Customer Lifetime Value

The total revenue a business can expect to earn from a customer over the entire duration of their relationship, accounting for repeat purchases, referrals, and maintenance contracts.

Conversion Rate

The percentage of leads or inquiries that result in a completed purchase or booked appointment, measuring how effectively a business turns interest into revenue.

Cross-Selling

The practice of offering complementary or related services to a customer in addition to what they originally requested, increasing total revenue from each customer interaction.

Customer Retention

The ability of a business to keep customers returning for repeat purchases over time, measured as the percentage of customers who remain active within a defined period.